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Most Bang for Your Buck: 4 Shopping Tips for Getting The Right Software With The Right Features

Posted by on 7:04 pm in Uncategorized | 0 comments

Most Bang for Your Buck: 4 Shopping Tips for Getting The Right Software With The Right Features

With the holiday season upon us, we are constantly on the look-out for the perfect gift for that special someone in our life.  As consumers we tend to equate things that are expensive with quality.  Think along the lines of Dolce and Gabbana, Land Rover, or Rolex.  A stroll down Rodeo Drive in Beverly Hills will quickly show you the opulence that exists when it comes to purchasing high end, retail products.  Don’t get me wrong, I would love to be behind the wheel of a Land Rover, but unfortunately my personal finances usually snap me back...

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Making a Trailer Will Lure Visitors to Your Venue

Posted by on 4:02 pm in Uncategorized | 0 comments

Making a Trailer Will Lure Visitors to Your Venue

Lights, Camera, Action!  These are the 3 words synonymous with the film and screen industry. All the movies from the big blockbusters like StarWars to the small independent films use this same phrase at one point or another.  However, unlike the movie Field of Dreams when Kevin Costner says “if you build it they will come,” movies require a ton of marketing and pre-release promotion in order for them to be successful.  Well before the curtain goes up, tickets are printed, and the popcorn is covered in butter, the movie executives...

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Firing Your Customer: When Good Relationships Go Bad

Posted by on 10:43 pm in Uncategorized | 0 comments

Firing Your Customer: When Good Relationships Go Bad

Within the meetings and conference industry your customer retention percentage is a great barometer when it comes to measuring the strength of your business.  A high customer retention rate means the customers are satisfied with your venue and choose to come back again and again.  A low customer retention rate is usually a red flag indicating that customers are unhappy and are choosing to go elsewhere.  If you want to learn more about how to measure your customer retention you might want to check out this Inc.com article that gives you a...

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Using Disconnected Systems Will Impact Your Bottom Line Period

Posted by on 2:51 pm in Uncategorized | 0 comments

Using Disconnected Systems Will Impact Your Bottom Line Period

No if, ands, or buts about it your business is suffering if you are using multiple systems to manage its day-to-day operations.  The time it requires to jump between different software to find information or run a report is time wasted.  Think of it as those elements of your business that fall through the cracks never to be seen or heard from again.  The fact is that we are human and humans make mistakes especially when we are left to fend for ourselves out in the wild business jungle.  The problem is that when these “user errors”...

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Time is Money: One Method to Measure a Software System’s Return on Investment

Posted by on 11:15 pm in Uncategorized | 0 comments

Time is Money: One Method to Measure a Software System’s Return on Investment

When you start looking into investing in any new product or service the question of whether or not you will see a return on investment or ROI will come up in conversation usually with the finance person or your boss.  It can be a difficult question to answer if you are not prepared.  Before we get into any formulas to figure out the ROI it might be good to define the term.  Wikipedia defines Return on Investment (ROI) is the benefit to an investor resulting from an investment of some resource. A high ROI means the investment gains compare...

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Nine New Year’s Resolutions For The Motivated Conference Professional

Posted by on 6:37 pm in Uncategorized | 0 comments

Nine New Year’s Resolutions For The Motivated Conference Professional

As we look at closing the books on 2016 and starting a fresh new chapter in 2017, have you given any thought to making some resolutions for your conference and event business?  It’s fun to reminisce about your past successes, but it can be a bit more challenging to identify what needs tweaked or revamped to continue to build onto your success into the future.  Here are a few ideas that you might consider adding to your list of business resolutions: 1) Share the Workload by Delegating There are so many things to do when you’re...

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A Simple Way to Attract New Conference Business By Bundling

Posted by on 9:17 pm in Uncategorized | 0 comments

A Simple Way to Attract New Conference Business By Bundling

With another year almost under our belts this is a good time to reflect on the good things and not so good things that have occurred over the last 12 months.  This is also the perfect time to consider looking at different ways to attract new customers to your venue.  One method is to look at your business and see where you have the ability to make some minor tweaks that could turn into major gains.  One solid idea is to consider adding a complete meeting package to your pricing options.  What is a complete meeting package or as the industry...

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Playing the Procurement Game: Using Sole Source Contracting To Get The Software You Need

Posted by on 4:19 pm in Uncategorized | 0 comments

Playing the Procurement Game: Using Sole Source Contracting To Get The Software You Need

When looking at making any sort of purchase at your venue, especially software, it can be a daunting endeavor no doubt.  The purchasing process is like the game of Chess, strategy is key to winning and knowing the rules are critical to your success.  The hoops you need to jump through or committees that need to be convened in order to secure a software system can dissuade even the most seasoned professional.  A typical request for proposal or RFP can take months or years to organize providing you with little time to implement a system once,...

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Debunking The Top 4 Excuses To Not Make A Switch To A New Software Solution

Posted by on 8:32 pm in Uncategorized | 0 comments

Debunking The Top 4 Excuses To Not Make A Switch To A New Software Solution

In your ongoing effort to improve your business and customer experience it is inevitable that you will come across naysayers when you start to look into adding a new software system.  As we indicated in our last post having a cross-functional team is an important early step in the process because it takes into account a variety of viewpoints and operational needs.  We also find it helps with building up support for this type of project.  However, trying to appease a formal or informal committee can be very challenging since humans are...

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The Secret To Finding the Right Software System Is Not So Secret

Posted by on 8:12 pm in Uncategorized | 0 comments

The Secret To Finding the Right Software System Is Not So Secret

Psst did you know that all software systems are not created equal and that is what makes finding the right software system a challenge especially for conference and event professionals.  However, if you follow some simple rules the experience of searching for a system should be more productive and, even better, you will eventually get a system that is going to fit your specific business needs.  Here are some important things to consider as you set off on the journey to find a software system: Create a cross-functional team and do an internal...

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